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Tag: design

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3 Ways to Make Customer Communication Easier

Are You Leaving Leads On The Table? 

To stay ahead of their competition, companies find themselves needing to implement new ways to capture the attention of their customers online. Not using tactical options can cause companies to turn customers off and walk away from potential leads and revenue.

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3 Signs That Say You Have Outgrown Your Website Design

We all know that every business should have a website… because we all know that when consumers have an interest in a specific product or service, they’ll most likely jump over to the good ole’ “Interwebs” to search for it… right? So, businesses need to be ready to give those consumers (those potential customers) what they’re searching for on their websites, right? I mean, at least enough info that tells them they’re on the right path to getting what they’re searching for… right?

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Day to Day Design Solutions

Day to Day Design Solutions Well, it’s been a while since we’ve posted any content to the Blog, and this is due to a very good problem to have:  we are bursting-at-the-seams busy.  So much that we have added two more designers to our team.  We must be doing something right to be expanding in

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Website Marketing Through A Well Crafted Message

Website Marketing Through A Well Crafted Message I know, I know, good sales copy on a website, this is un-heard of.  People don’t read on the Internet, they are simply looking for the next bug-eyed groundhog – right? This is a common misconception, the fact is that people are looking for whatever it is you

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VisionFriendly.com – Relaunch

Now that we’ve finally gotten our website upgraded I want to continue to improve on our efforts, so please let me know what you think about the design and content on the site.

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Successful Website Design Criteria

What Do You Know About Your Clients and Prospects State of Mind?
When visitors land on your website, they have very little time to read what you say. They have a need for information or a product and don’t want to listen or read verbose descriptions and comments. You have about 8 seconds to engage them and get them to take action.

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Finding design inspiration

I think that just about every designer out there would agree that the biggest problem we run into without exception, is fighting with time. To really be able to create stylish modern designs, we have to be able to not only clear the deck of inturruptions and distractions, we also have to be actively seeking inspiration. This is also very hard to find time to devote to simply browsing the net for new ideas to pull into our own visual vocabulary.

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The Difficulties of Content Generation

One of the hardest task, I imagine for any design company is getting copy from their clients. The project starts out of the gate at a full sprint as logos, color schemes and button styles all get created revised and approved then the site has it’s empty shell and it is time to fill in the blanks with relevant blocks of copy that are tailored for both the human visitor and for the search engine spider. Suddenly the project will grind to a screeching halt.

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What Makes a Website Design a Good One?

So, in summary, a good design is one that incorporates:
Impactful graphic elements
Bold colors
Large compelling imagery
Intuitive navigation
Good visual organization
A strong call to action

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